Donna Skeels Cygan, CFP®, MBA

MARKETING CONSULTING, AUTHOR SUPPORT, WEBSITE DESIGN, AND DEVELOPMENT

Website: donnaskeelscygan.com

Goal

Donna has been working with  JMK Design Studio since 2013 to design a website and to promote a book,  The Joy of Financial Security.  The ultimate goal of the client was to sell her book and build a platform for her writing. 

Process

The website development process was facilitated with mockups and wireframes.  A test website was created and approved before launch.

Social media strategy was completed including posting schedules and content.
Strategy was developed to maximize book sales and reach.  Email campaigns, articles, press, and media were utilized.

Hosted online book clubs and provided technical support and design support for all activities. 

Outcome

JMK Design Studio has partnered with Donna for over a decade and delivered three websites. Websites were created for Donna’s first book, for her financial advisory firm, and her current author website. 

Donna successfully sold over 1000+ books and has built a network to promote her writing. She is currently authoring her second book titled, Sage Choices after 50.